Leslie Ritchey

International Visual Coordinator

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Creative designer, Leslie Ritchey comes from a diverse and worldly background. Over the last seven years of her career, she has gained tremendous experience working internationally as a creative designer, marketing specialist, and business development professional within the U.S and Middle East. She’s had the opportunity to work as a creative designer and director with some of the freshest and newest brands on the market. Leslie has a great eye for design, and a natural business intuition, which is why she excels at what she does.

 

 

Career Highlights:

  • Operations Manager
  • Creative Art Director
  • Creative Visual & Fashion Designer
  • Marketing and SM Coordinator

Experience:

International Visual Coordinator

ZenGenius, Inc.

 

Fashion/Graphic Designer

ZenGenius, Inc.

  • Contracted as a Visual Communications Coordinator by Bath & Body Works HQ. Assisted Marketing Communications team with development of Visual Merchandising Standards and Directives. Assisted with documenting floor-sets, Photo-shopping images, and magazine layout. Assisted Visual team with merchandising product on fixtures and walls for both Bath & Body Works, White Barn Candle Co. and third party.
  • Visual Merchandiser and stylist for LBrands. Assisted Victoria’s Secret and Pink visual teams with seasonal floors within home office, i.e.: dressed/styled mannequins, assisted with wall and fixture merchandising, in addition to documentation.
  • Graphic Designer and Marketing Specialist for ZenGenius Inc. Assisted marketing team with SM content management, re-designed company website, and managed and updated content within website.

 

Operations Manager

Ritcom Management Consulting Group

  • Coordinated public and in-house training for clients, including development of training manuals.
  • Wrote business proposals and negotiated contract terms with clients.
  • Carried out public relations and marketing activities.
  • Managed administrative team and consultants for various projects.
  • Designed & Developed marketing campaigns (mass emails, SMS, Billboards, etc.).
  • Drafted invoices and other supporting documents for payments from clients.
  • Prepared agendas, coordinated and organized appointments and meetings for the CEO at client site.
  • Updated and maintained comprehensive inventories of the project resources.
  • Designed and developed Health & Fitness facility for 5 Star hotel.

 

Creative Art Director & Women’s Apparel Designer

RAWMANIC Fitness & Fight Wear

  • Responsible for the creative vision of RAWMANIC, including the overall look-and-feel of the brand, from online marketing, to in-store visual display, as well as product development.
  • Created seasonal collection designs and developed concepts; implemented all creative requirements and directed the creative product from concept to completion.
  • Special highlights: developed and designed RAWfit performance wear for women and men. All new performance line launched summer of 2015.

 

Creative Designer

Mikael D Haute Couture

  • Responsible for designing seasonal look-books of collections for celebrity stylists.
  • Designed all graphics for launch parties/cocktails of new collections including wall posters, floor signs, gift bags, media signage, etc.

 

Visual Designer & Stylist

Big Rock Little Rooster

  • Worked with the design team to create impactful displays for the store windows, as well as developing floor-sets, planograms and merchandising the product.
  • Styled models for in-store events, trunk shows, bridal conferences and fashion photo shoots.