Retail continues to evolve, converting traditional shopping spaces into experiential destinations. See how this global shift has taken shape in Dubai as ZenGenius Guru, Leslie, explores the city.
Join us as we share the stories and insights from a few of our favorite neighborhood entrepreneurs.
Evolving as an area of decay and demise in the 60's and 70’s, to a bohemian artists’ community in the 80s, see how the Short North neighborhood has evolved into some of today’s best boutique shopping experiences. Along the way we’ll highlight the rich history of the district and how it’s impacted it’s retailers and their approach to visual merchandising and presentation. From humble beginning in our hometown, to a nationally recognized brand with shops in 10 cities, see how Jeni Britton Bauer create the visual flavor of her brand.
You have 60 minutes on the clock, a toolbox, a mannequin, miscellaneous props and supplies, and a secret ingredient. Don’t freak out, it’s only the annual Iron Merchant Challenge at the 2018 International Retail Design Conference.