International Visual Coordinator
Creative designer, Leslie Ritchey comes from a diverse and worldly background. Over the last eight years of her career, she has gained tremendous experience working internationally as a creative designer, marketing specialist, and business development professional within the U.S and Middle East. She’s had the opportunity to work as a creative designer and director with some of the freshest and newest brands on the market. Leslie has a great eye for design, and a natural business intuition, which is why she excels at what she does.
skills + career highlights
Creative Art Director
Creative Visual & Fashion Designer
Assistant Marketing Manager
ZenGenius, Inc. | International Visual Coordinator - Beirut, Lebanon
ZenGenius, Inc. | Visual Merchandiser + Marketing Coordinator - Columbus, Ohio U.S.A
Contracted as a Visual Communications Coordinator by Bath & Body Works HQ. Assisted Marketing Communications team with development of Visual Merchandising Standards and Directives. Assisted with documenting floor-sets, Photo-shopping images, and magazine layout. Assisted Visual team with merchandising product on fixtures and walls for both Bath & Body Works, White Barn Candle Co. and third party.
Visual Merchandiser and stylist for LBrands. Assisted Victoria’s Secret and Pink visual teams with seasonal floors within home office, i.e.: dressed/styled mannequins, assisted with wall and fixture merchandising, in addition to documentation.
Graphic Designer and Marketing Specialist for ZenGenius Inc. Assisted marketing team with SM content management, re-designed company website, and managed and updated content within website.
SallyPort Global | Assistant Marketing Manager - Doha, Qatar
Developed weekly/monthly e-communications
Migrated all print communications to web portal for company
Designed communications artwork for events
Trained staff / developed SOP manual
Coordinated events and trips for staff personal
Renovated interior of marketing facility
RITCOM Management Consulting Group | Operations Manager Beirut, Lebanon
Coordinated public and in-house training for clients, including development of training manuals.
Wrote business proposals and negotiated contract terms with clients.
Carried out public relations and marketing activities.
Managed administrative team and consultants for various projects.
Designed & Developed marketing campaigns (mass emails, SMS, Billboards, etc.).
Drafted invoices and other supporting documents for payments from clients.
Prepared agendas, coordinated and organized appointments and meetings for the CEO at client site.
Updated and maintained comprehensive inventories of the project resources.
Designed and developed Health & Fitness facility for 5 Star hotel.
RAWMANIC Fitness & Fight Wear | Creative Art Director & Women’s Apparel Designer - Zahle, Lebanon
Responsible for the creative vision of RAWMANIC, including the overall look-and-feel of the brand, from online marketing, to in-store visual display, as well as product development.
Created seasonal collection designs and developed concepts; implemented all creative requirements and directed the creative product from concept to completion.
Special highlights: developed and designed RAWfit performance wear for women and men. All new performance line launched summer of 2015.
Mikael D Haute Couture | Creative Designer - Beirut, Lebanon
Responsible for designing seasonal look-books of collections for celebrity stylists.
Designed all graphics for launch parties/cocktails of new collections including wall posters, floor signs, gift bags, media signage, etc.
Big Rock Little Rooster | Visual Designer & Stylist - Columbus, Ohio
Worked with the design team to create impactful displays for the store windows, as well as developing floor-sets, planograms and merchandising the product.
Styled models for in-store events, trunk shows, bridal conferences and fashion photo shoots.
Ann Taylor | Visual Merchandiser & Stylist - Columbus, Ohio
Styled clients in seasonal looks
Processed new product, steamed garments, organized into stock room
Assisted management team with floorsets prep meetings
Developed style trend presentations and product review for visual team before floorset
Merchandised fixtures and styled mannequins
MEDITATE. COLLABORATE. CREATE.
At the heart of every visual merchandiser is the ability to be ingenious - the ability to think creatively and solve problems. Our team brings calm to your chaos, expertly addressing your merchandising challenges. Are you ready to create a zen moment?